Unfortunately, in Mexico, as in other parts of the world, it is still legal to test cosmetics on animals. This is done to analyze the allergic and negative reactions that their products could have on consumers.
It is no longer a secret that the industry has forced animals to ingest chemicals harmful to their health and to undergo various types of tests, such as the placement of products that we as consumers will later buy in the supermarket.
Creams
Shampoos
Mascaras
Blushes
Conditioners
Lipsticks
Bases
Illuminators
Correctors
The list is endless…
Institutions such as Cruelty Free International in the United Kingdom claim that more than 135 million animals are subjected to these inhumane processes each year.
This whole problem has been triggered by the industry's recent need to offer "innovative products." Although we now know that there are formulas that work, this need to discover the secret has led them to experiment at the cost of the suffering and lives of several animals.
But while they are the villains of the game, there are also heroes: those brands that call themselves Cruelty-Free companies whose products are designed according to the vast list of formulas that have already been approved for human use.
Brands such as:
Barry M
Elf
Inglot
Kat Von D
Lush
Wet' n' wild
Mua
Sleet
Too faced
Anastasia Beverly Hills
Color pop
Essence
Jordana
Melt
Milani
Pixi
Brands that offer high-quality makeup and don't harm animals in the process (this list was a gift from Andii Amaral).
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Now that you know the secret the industry doesn't want you to know, it's time to choose affordable, cruelty-free options.
Buy local brands and help your friends grow. Only buy products that you understand the process by which they are made.
It's the decline and lack of interest in animals and natural resources that is leading us to extinction as a species, so the decision is yours today.